"CANDID ANSWERS TO SOME FREQUENTLY ASKED QUESTIONS" |
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What Are Your Sources For Most Of These Lists? | |
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Our Sources Include: Public Court House Records, Clippings From Many Daily, Weekly, & Religious Newspapers, Legal Journals, Mortgage Information, Commercial Or Rental Real Estate, Auto Information (Where Available), Home Equity, Investment Portfolio (If Known), Insurance Holdings, Retirement Plans, Seminar Attendees, Corporate Stockholders, Dividends, Respondees To Financial & Investment Questionnaires, Antiques, Art & Jewelry Collections, Mutual Funds, Trust Assets, Corporate Directories, Subscribers & Inquirers To Various Business, Financial & Other Types Of Publications, Direct Mail Purchases, Many Managed Lists (Which Are Owned By Other Companies To Whom We Pay Royalties), & Many Private & Personal Sources. This Information Is Then Overlaid Against Other Selected Psychographic & Demographic Sources To Give You The Best Qualified Names Available. | |
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Do You Recommend Home (Night Time) Or Office (Day Time) Leads? | |
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Our Customers Tell Us That "HOME LEADS" Are By Far The Most productive! The Prospect Has More Time To Concentrate On What You Are Selling & They Will Usually Read Their Mail, At Home. They Also Have A Chance To Consult With Their Mate & You Will Obtain A Faster, & In All Probability, A More Favorable Decision. | |
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What Percentage Of Results Should I Expect From These Particular Lists? | |
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No One Can Ever Predict For Certain!! A Lot Depends Upon The Product, Price, Timing Of The Offer, Visual Graphics & Quality Of The Printed Piece Being Mailed. In Working A Phone List, A Lot Depends Upon, To Whom You Speak & How Well You Handle The "Cold Call" & Your Particular Mannerism On The Phone. ABOVE ALL, THE ABILITY TO "CLOSE" IS MOST IMPORTANT!! We Have Seen A Customer Work A Particular List With Minimal Results & Sixty Days Later Another Customer, Making The Same Kind Of Offer, But In A Different Manner, Will Work The Exact Same List & Obtain Super Results. In Other Words, "ONE MAN'S FOOD CAN ALWAYS BE ANOTHER MAN'S POISON!" MUCH MORE IMPORTANT THAN PERCENTAGE RESULTS IS THE "ANNUITY QUALITY" OF THE LEADS! THE WHOLE IDEA OF USING ANY LIST IS TO FIND THOSE "CHERRIES IN THE CHERRY PIE" & Broaden Your Customer Base. |
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Does Your Entire Database Go Through NCOA & What Does This Stand For Anyhow? | |
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NCOA Is The National Change Of Address System & Is Provided "For A Fee" To Various Licensees, By The U.S. Post Office. We Run Our Entire Database Through NCOA As Well As An Additional "Eliminate A Nixie" Service A Minimum" Of Four Times A Year. To Date The Nixie (Bad Mail) Problem Still Exists (Although It Is Getting Much Better) Due To The High Mobility Rate Of The U.S. Population. In Addition We CASS Certify & Clean Our Lists By The Nixies You Return. | |
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