TRAVELERS & TRAVEL RELATED LISTS |
W. S. PONTON INC. |
Quantity | Price Per "M" |
|
AFFLUENT EXTENSIVE VACATION TRAVELERS
|
2,182,118
1,808,611 |
$85.00M
$105.00M |
| AFFLUENT OLDER VACATION TRAVELERS
|
1,432,705
1,153,284 |
$85.00M
$105.00M |
| AFFLUENT YUPPIE VACATION TRAVELERS
|
480,666
405,108 |
$85.00M
$105.00M |
| AMERICAN EXPRESS CREDIT CARD HOLDERS
|
1,203,102
876,397 |
$115.00M
$130.00M |
|
AMERICAN SOCIETY OF TRAVEL AGENTS (ASTA)
|
13,506 10,201 |
$65.00M $75.00M |
| BON VOYAGERS (CRUISE VACATIONERS)
|
331,468
286,972 |
$105.00M
$125.00M |
| BUDGET CRUISE VACATIONERS
|
174,209
108,774 |
$105.00M
$125.00M |
| BUDGET VACATIONERS BUYERS/INQUIRERS & PROSPECTS
|
921,867 841,035 |
$105.00M $125.00M |
| BUS TOUR VACATIONERS
|
96,422
84,793 |
$105.00M
$125.00M |
| CONVENTION & MEETING PLANNERS-These Executives Are Responsible For Selecting Sites & Making Other Arrangements For Off-Site Meetings & Conferences
|
36,296
32,582 |
$65.00M
$85.00M |
| CREDIT CARD DISCOUNT VACATION, INQUIRERS & PROSPECTS, AT HOME ADDRESSES
|
6,426,521 5,312,406 |
$85.00M $105.00M |
| CREDIT CARD HOLDERS-They Generally Have BOTH Master & Visa Cards, PLUS Two Other Major Bank Credit Cards
|
12,008,246 11,246,307 7,248,106 6,846,568 |
$85.00M $105.00M $105.00M $125.00M |
| DISCOUNT VACATION PACKAGE RESPONDEES & PROSPECTS, AT BUSINESS ADDRESSES
|
2,614,403 2,396,784 |
$105.00M $125.00M |
|
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