This is a premium collection of affluent, active and diversified direct investors of retail mutual funds. This well informed and investment savvy audience is attracted to mutual funds offering diversification, risk avoidance, tradability and liquidity for their portfolio. The "Growth" mutual fund investor audience is speculative, risk tolerant and attracted to high yielding income mutual funds. The "Conservative" mutual fund audience reports that they are mainly concerned with wealth preservation and retirement. Research, selection and investment into the mutual funds are typically derived from investment publications, mutual fund ranking reports and financial newspapers online and in print. This audience has also indicated that they are receptive to mutual fund offers from registered investment advisors with qualified opportunities. Self-reported information indicates that they welcome the talent and track record of proven fund managers. This qualified audience is comprised of active mutual fund investors and qualified responders with have requested information or expressed an interest to invest into mutual fund for a minimum of $10,000.00 within the last 12 months. All marketing data points, self-reported and public, are audited and double verified each month through 2 or more organic sources ensuring superior accuracy and a receptive and responsive audience.